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Why Virtual Events Will Boost Your Business Growth

Virtual events help a lot in boosting one’s business. It is true that physical events are the lifeblood of the events industry. However, at this rate, virtual events are here to stay for a long time. Businesses have now adapted into the new normal of hosting events through launching virtual events and here is why your business should, too.

Launching virtual events are important to keep your business afloat during these fast-changing times. It will let you expand your reach globally. It is also a great way to introduce your business to different people from different places. But aside from that, here are the 3 reasons why you should launch a virtual event for your business.

Caters plenty of attendees

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The ability to cater hundreds and thousands of participants is the edge of virtual events. While physical events are irreplaceable, virtual events are actually more practical if the goal is to expand your business’s reach. If your business is based in Singapore, potential clients from Australia or the UK can come and attend, too. This provides attendees with flexibility and opportunity to attend the event wherever they are in the world.

The increase of attendees in virtual events is beneficial to both businesses and attendees alike. What you have to keep in mind is to make your virtual events as realistic as possible to let your attendees get the “face-to-face” feel. Running out of ideas for your virtual event launch? Here are 8 virtual event ideas to engage your audience to help you come up with great ideas in creating an amazing virtual environment.

Cheaper and Eco-friendly

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 Virtual events are way cheaper and eco-friendlier compared to physical events. Since venues, sound systems, chairs, and other things are no longer needed to be included in the budget, budgeting will be easier and faster. Even though you invest for software or online platforms like Delegate PLAY, you can definitely save more.

In addition, attendees no longer need to travel to attend events. Fuel consumption is reduced and wastes produced after events are lessened, thus eco-friendlier. If you want to know what you can do for your virtual events, you can find out more tips and tricks on running virtual events here. 

Provides a better understanding of your audience

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Virtual events give you a deeper understanding of your audience. It lets you know of their interests, likes, dislikes, and many more. It will help you to make changes and improve your performance later on.

In fact, according to Markletic, 80% of attendees join for educational purposes while the next reason is because of networking; 78% of businesses say event applications help them to get a positive event ROI; and 87% of event organizers prefer virtual event platforms that offer virtual sponsorship booths.

Delegate PLAY – An immersive virtual platform putting all uncertainty to an end

While the global events industry recovers and prepares itself for the new normal, it is the perfect time to look at best-in-class digital technologies to address client needs and preferences. To this effect, the recently launched Delegate PLAY is a game changer, enabling vendors to seamlessly host events and build connections. Delegate PLAY is a fully immersive virtual environment which allows users to host online conferences and exhibitions under one integrated platform. Event organisers, sponsors and attendees are therefore able to sync up and network in an online virtual environment, transforming a traditionally offline experience into an online format. To read more about it, click here.

Delegate PLAY helps optimize your events ROI by offering innovative features like custom virtual fairgrounds, real-time audience participation and engagement tracking, accessing events on the go from any device, and unlimited content without any geographical restrictions.

Planning your virtual event on Delegate PLAY? We would love to help make your virtual event a smashing success. For more information or a demo of Delegate PLAY, feel free to contact us via the form below. We promise to get in touch with you in a jiffy.

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